Japan Benchmarking Study Mission

The only way to properly understand the power of Japan’s Business Management Science is to see it for yourself and in the company of those who not only understand it intimately, but have implemented it in such countries as China, United Kingdom, Germany, France, Iran, Northern Ireland, Saudi Arabia, Bahrain, India, South Africa, Egypt, Tunisia, UAE, Nepal, Nigeria, Kenya and altogether we have worked in over 40 countries around the world, have appeared live on the Radio and TV in two countries and in some cases fees paid by UNIDO and World Bank.

We are now accepting registrations for our next Japan Study Mission

May 25 - June 5, 2025

Limited spaces remaining!

Our 12th Japan Study Mission

This JUSE/GET/DHIQC Benchmarking Study Mission is the latest in an ever evolving series of such study missions to world beating  Japanese companies, which we have collectively collaborated through JUSE, the organisers of the world beating Deming Prize. On this particular study mission, we will visit:



Toyota Motor Corporation’s famous museum which demonstrates the origins of all of its spectacular contributions to the development of Japanese TQM and its sub elements included in the Lean related sciences.


Komatsu Ltd (Awazu Plant) – the Komatsu Group, which focuses on the manufacture and sales of construction, mining, utility, forestry, and industrial machinery, has done so much to develop and refine Hoshin Kanri (Policy Deployment) and the lesser known but ground breaking concept of Dantotsu (a Japanese term for “unique and unrivalled” and “the best of the best”).


Axial Retailing Inc, a chain of supermarkets that have demonstrated the brilliance of Japanese TQM in retail organisation and have posted tremendous results year in-year out!

Aisin Keikinzoku Co. Ltd, a company in the business of manufacture of aluminium die-casting products for automotive parts and aluminium extrusion products.


These companies that we visit have all put in place the proper elements of TQM that comprise Hoshin Kanri (Policy Deployment), Daily Management, Kaizen, Quality Circles, and Business Process reengineering, amongst others, and these are all integrated parts of complete management systems.


From left to right. Charlie Protzman, John Fraser, Kola Olutimehin, Dr Noriaki Kano, Yumiko Kawashima, David Hutchins

…As Professor Ishikawa the original architect of TQM pointed out, you will not understand it unless you have seen it!


On all of our Japan Study Missions, dating back to 1980, participants have agreed that the visits to the award winning companies have been life changing. A CEO of UK leading company once said:

“Over the years, we have spent many tens of thousands of pounds on sending our key managers on courses at the leading business schools. They got more out of this trip to Japan than all of those courses put together.”


Not only will you be able to see so many things for yourself, you will be accompanied both in the lectures, visits, sightseeing and all the group related activities by David Hutchins and his co-Director Kola Olutimehin, to answer any queries, discuss any related topic with the intention that when the participants return home they will be able to implement what they have seen. We even offer to provide mentoring services in that respect based on our years of experience in implementation.

Who might Join our Japan Benchmarking Study Mission and why?

Our Study Mission designed for CEOs and other executives, thought leaders and those who might be engaged in Government initiatives to stimulate real and substantial growth in their national economies.

Participants in our previous Study Missions are registering to join this next event because we will be visiting some other companies in different industries than they saw in their last visit. Here is a comment:

It was a great trip and a good learning experience, thanks to the complete group. Taking back a lot of good memories . Let’s stay connected and use this group to share the practices that have started in our organisation for TQM. This will help everyone be motivated. I hope we cross path really soon. Special thanks to @David Hutchins and @Kola Olutimehin for organising this trip along with JUSE. Hoping to see you both in India soon.

David, thank you for making this a unique experience. Every discussion with you is a learning for us. You surely made an impact in all our lives and we will never forget that. I wish you agood health and safe journey back home. Take care.

Our Study Mission to Japan is for…

Boards of Directors

To steer their organisation in a distinct direction that ensures all stakeholders are carried along

Business Executives

Looking for a more effective way to get and stay ahead of their competition and create organisations to be proud of

Business Transformation Specialists

Concerned with knowing and understanding world class business concepts and how to apply them successfully. These include Management Consultants and Coaches who specialise in methodologies such as Lean Six Sigma, Agile, Change Management, Business Process Reengineering etc

Mature Students of Management Science

Whose VISION is a career of helping others to achieve excellence

Partners of Participants

Many partners want to share this experience even if they are not in industry themselves. The sightseeing is breathtaking and to be able to have meaningful discussions at home can be educational.

Many of our participants on previous Study Missions

Several of the participants on our May 2024 tour are asking if they can join this one for the different companies we are visiting.

We would be delighted to see some of you again on this Study Mission.

You will not only have lectures from top Japanese international experts but also from David and Kola. And you will be a live witness of all you learn from them in the Companies who manage this way.

You will receive lectures from the executives and others, the opportunity to ask them questions and also to walk the talk around the operations.

You will have the opportunity to have this experience in four industry leading companies. Seeing feeling and touching provides the ultimate in exciting business education!

On this Study Mission, we will visit the following companies, where the participants will also have the opportunity to engage with their top executives:

Axial Retailing Inc

We will visit one of their supermarkets in Nagaoka, but this is not included in the itinerary laid out for you.

Aisin Keikinzoku Co Ltd

This is a company in the business of manufacture of aluminium die-casting products for automotive parts and aluminium extrusion products.

Komatsu Ltd (Awazu Plant)

The Komatsu Group focuses on the manufacture and sales of construction, mining, utility, forestry, and industrial machinery.

Toyota Commemorative Museum

The main business activities are the production and sales of motor vehicles.

Over the weekend, we will visit Shirakawago, which is one of the World Heritage Sites, as well as Kanazawa, where we will stay at the Hot Spring Spa, a Japanese Inn.

Seeing is believing!

On each of our Study missions we strive to make some enhanced changes. On this visit, for the first time, we will be visiting companies on the Western side of Japan. Here the scenery is dramatic. Rather than travel down this coast by train we will be taking a coach. This will be in week 2 and it includes a cultural surprise night stop where you will experience Japanese culture with no western influence. It is likely to be a topic of conversation for years to come!

Food & Cultural Experiences

You can eat Japanese food in restaurants all over the world but you will never experience it as it is in Japan even when the owners are Japanese themselves. We have entertained many Japanese people outside of Japan and in every case they say it is different. You will experience the ambiance, the ancient culture, entertainment and exquisite food like nothing you have experienced before.

Lectures & Discussions with highly respected Japanese Business Scientists

You will be learning from leading thought leaders in Japan who are revered in all the industries who manage using the principles of Japanese TQM. They are also very familiar with the ways of the West and other parts of the North South and East and the stumbling blocks they face. They have worked with them so these are very practical sessions.

Travel & Accommodation

We will meet you at the first hotel and everything after that is in our care. You can relax, your luggage will be taken care of, all you have to do between stops is to pack. Some of the food is covered as stated in the itinerary but some is also left to participants who might have different ideas as to what to do in their free time. We will be there for you!

Many of our participants on previous Study Missions

Several of the participants on our May 2024 tour are asking if they can join this one for the different companies we are visiting.

We would be delighted to see some of you again on this Study Mission.

What makes our Benchmarking Study Mission to Japan special and exclusive

Our first was in 1980 conducted by David Hutchins and organised by the Union of Japanese Scientists and Engineers (JUSE).

JUSE was formed in 1946 by subscription from all the leading Japanese Companies who wanted a central training organisation to support them. And JUSE has maintained this purpose ever since. Also, JUSE is responsible for the management and award of all the significant National Awards such as ‘The Deming Prize. All of the companies we visit on our Study Missions that sort for the Deming Prize have achieved this coveted award! As a consequence, we as collaborators with JUSE since the late 1970s, are treated with honour at the locations of our host organisations. David Hutchins is known throughout Japan as the following brochure shows. This was a lecture tour that David gave in the mid-1990s when he was described as being the European who understands Japanese business culture better than any European they knew!

Workshop, mentoring and discussions during the visit

The unique experience of David Hutchins and Kola Olutimehin is available to participants, not only during the working and social hours of the programme, but also at more or less any time afterwards. Zoom calls can be arranged and we offer one day face to face free in your own company following the visit, plus of course, travel and subsistence expenses. With the GET specialists and DHIQC alumni, the future association with these two organisations is open ended. We receive calls from such participants often from more than 20 years back. Not only does this give you an association with us, but also with each other. GET is in itself a networking organisation.

Join us and be part of a global multinational team of players with the common goal of achieving operational excellence

Participants can also take advantage of special rates on all MakeWay Global and DHIQC Courses which are state of the art, and unsurpassed in content at discounted rates. Furthermore, participants can gain the relevant qualifications with endorsements for relevant aspects of the syllabus.

Finally, a new feature – a 10,000 word publishable dissertation, on the content of the visit will secure an award in itself.

JAPAN BENCHMARKING STUDY MISSION SCHEDULE

Date Place Time Activities
Sunday May 25, 2025 Tokyo - Arrival in Tokyo. Hotel check-in at the Keio Plaza in Tokyo. Registration with the in-house organisers. Acclimatisation tour around Shinjuku and other parts of Tokyo.
Monday May 26, 2025 Tokyo - Seminar by Dr Hiroshi Osada on Overview of TQM: General Concepts, Fundamentals, History, Applicability, Top Management Role, Policy & Daily Management.
Tuesday May 27, 2025 Tokyo Morning Seminar by Yoshihisa Matsuda on Quality Control Circle Activities and Kaizen: Daily Work Management, Operating with TQM, Formation and Development of Circles.
Tuesday May 27, 2025 Tokyo Afternoon Seminar by Yasushi Kito on TQM Case Study covering various aspects of implementation.
Wednesday May 28, 2025 Tokyo to Nagaoka - Seminar by David Hutchins, Kola Olutimehin, and Dan Protzman on business transformation plans. Travel to Nagaoka and hotel check-in.
Thursday May 29, 2025 Nagaoka to Toyama - Company Visit 1: Axial Retailing Inc. Gemba walk in supermarket, lunch on site, executive presentation and Q&A. Travel to Toyama and hotel check-in.
Friday May 30, 2025 Toyama to Kanazawa - Company Visit 2: Aisin Keikinzoku Co., Ltd. Gemba walk in factory, lunch, executive presentation and Q&A. Travel to Kanazawa and hotel check-in.
Saturday May 31, 2025 Shirakawa-go - 1-day trip to Shirakawa-go (World Heritage Site).
Sunday June 1, 2025 Kanazawa - Sightseeing in Kanazawa. Travel to a Hot Spring Spa near Kanazawa. Shared room accommodation option.
Monday June 2, 2025 Kanazawa to Nagoya - Company Visit 3: Komatsu Ltd (Awazu Plant). Gemba walk, lunch, executive presentation and Q&A. Travel to Nagoya and hotel check-in.
Tuesday June 3, 2025 Nagoya to Tokyo - Company Visit 4: Toyota Commemorative Museum and Toyota Motor Corporation seminar. Travel to Tokyo and hotel check-in.
Wednesday June 4, 2025 Tokyo - De-Brief Seminar by Hutchins, Olutimehin, and Protzman. Discussion on applying learnings to participants' organisations.
Thursday June 5, 2025 Tokyo - Free day. Check out from Keio Plaza Hotel.
THE JAPAN STUDY MISSION FEE

£8,780 PER PERSON
[£7,950 per person, where two people share a room]
Study Mission Fee includes the following Study Mission Fee excludes the following
Course registration Flight costs to and from Japan
Accommodation, including breakfast for 11 nights (May 25 to June 4 , 2025) Airport transfers on arrival and departure from Japan
Transportation during the Study Mission to all organised events Travel Insurance
Seminar materials Lunch and Dinner meals
Participant giveaway packs Incidentals, such as telephone calls, additional drinks/snacks, laundry, medicals, etc.
Certificate of Participation accredited by JUSE/GET/DHI

REGISTER YOUR INTEREST

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